New book about The 2019 European Parliament elections released

The result of the collaboration of researchers from 28 European Union countries is published in the book "The 2019 European Electoral Campaign: In the Time of Populism and Social Media". The book analyzes the political advertisements of each country of the European Union, which were made during the 2019 European Parliament elections - the largest supranational campaign of its kind in the world. In total, more than 11,000 campaign units have been analyzed, providing a unique comparative analysis of the state of political communication in the European Union.

One of the chapters entitled "Similar Aims, Different Approaches: An Analysis of Campaign Video Ads in the Baltic States" is devoted to the analysis of examples of political communication and advertising in the Baltic States. The authors of the chapter are Andrius Šuminas (Vilnius University), Mārtiņš Pričins (University of Latvia), Ülle Toode (Tallinn University) and Justina Januškevičiūtė (Vilnius University).

The book is published by Palgrave Macmillan Cham with funding from European Parliament projects. An archive of political advertisements was also created during the project, which also includes materials from other European Parliament elections. The archive can be found here: https://www.electionsmonitoringcenter.eu/archive